What Makes Horlicks a Brand loved for over generations?

In the highly competitive business environment, when brands come and get lost into oblivion, it is truly tough to keep a brand alive for over 140 years like Horlicks, a popular food beverage brand loved by people all across the globe.

A brief note on discovery and development

Developed by the founders James and William Horlicks in 1865, it is currently manufactured by GlaxoSmithKline. It is one of the most admired food drinks all around the world. It is currently manufactured in the United Kingdom, South Africa, New Zealand, Bangladesh, Pakistan, India, and Jamaica, and under licence in the Philippines and Malaysia.

Enriched with nutrition and delicious in taste

Horlicks Nutritious Malted Drink

Horlicks is a nutritional drink made using wheat, malted barley and milk, which is primarily original malt beverage in Malaysia. It is fortified to add more nutrients like iron and eight essential vitamins to make it nutritious and healthy beverage. One serving of Horlicks contains twice the calcium content of a glass of fresh milk. It is available in many different packages ranging from 200g to 2kgand also 3-in1 sachets and Malties tablets. In some countries like India, it also offers special preparation for breastfeeding mothers and children aged between one and three.

The strategy of success over generations

The brands success obviously lies in its constant efforts of making it stand for something different year after year. Over the years, it launched many variants such as noodles, biscuits and oats. However, Horlicks is predominantly associated with the milk and health space. The brand popularity can be availed by the fact that in countries like India more than 2 billion cups of Horlicks are drunk every year. It is also one of the most popular food beverage brands in Malaysian market. Enriched with nutrition and delicious in taste, Horlicks is an ideal healthy food beverage for all ages for over generations.

Are you using Health Friendly Malaysian Cooking Oil?

Are you cooking with the right vegetable oil?  Have you made right choice for your cooking oil? Among so many choices for cooking oils in market and your constant concern for the health of your family, you find it difficult to make a right choice.

In order to make right choice, it is important to make an informed decision. One should look for health friendly and budget friendly options, which are rare. Many friendly cooking oils with health advantages like olive oil are too difficult to afford. So what is the next best choice?

Here we will let you explore the many benefits of palm alien oil, one of the most preferred Malaysian vegetable oil:

• Vegetable oils are extracted from oil-bearing seeds such as olive, soybeans, corn, palm nuts etc. They are used for various cooking procedures to enhance the texture and aroma of the food such as frying, baking etc.
• Palm oil is derived from the reddish pulp of the fruit of the oil palms, popularly African oil palms and sometimes American oil palms are also used.
• It has been found in several researches conducted on individuals predominantly consuming either as olive oil or palm Olien oil as cooking oil are more protected against coronary heart disease risk.
• Enriched with vitamin E, Palm Olien oil let you extract all the benefits of vitamin E such as healthy skin, strong immune system, protection against toxins etc. 
• Since Palm is a more productive plant, it is available at much lesser price than Olive oil, while giving you the same benefits. 

Thus, if you are looking for health friendly and pocket friendly Malaysian vegetable oil, cooking oils made up Palm Olien is ideal choice to derive maximum health advantages.