The beginning of the Nestle saga
starts in Vevey in Switzerland, when a Swiss-German pharmacist, Henri Nestle
mixed a combination of milk, sugar, and wheat flour to make a milk product that
was nutritious and easy to prepare in 1867. From those humble beginnings,
today’s food giant, Nestle began its march to become a world leader in dairy
products, cereals, chocolates, bottled water, ice creams, confectioneries,
health drinks, baby foods, and even pet food. Much of these products were the
result of selected acquisitions from market leading companies around the world,
but is now part of the Nestle family.
Nestle is the world’s largest
food and beverage company with annual sales running in the billions of dollars.
It is also famous as being an international brand, known worldwide; one reason
being that Nestle has not been sitting on their laurels, but have expanded to
different parts of the globe. They have taken in local sentiments and incorporated
lot of native ingredients into their products that are sold in individual
countries or even worldwide. While most people remember Nestle for their coffee
brand, Nescafe, there are many other famous brands in their portfolio like
Carnation, Coffee-Mate, Milo, Nesquick, Boost, KitKat, Smarties, Resource,
Haagen Dazs ice cream, etc.
At the present time,
Nestle has branches in over 180 countries as well as retail and manufacturing
units which has helped in the diversification process and their policy of not
relying on one single product to help them make a profit. In keeping with the
current environmental policies, Nestle has embraced this philosophy
wholeheartedly and have incorporated responsible sourcing practices when buying
local produce through their Nestle Supplier Code. Today, Nestle has a very
active and modern research and development policy where scientists,
nutritionists, and researchers work together to find new and healthy products.
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